The challenge was proposed by the South Korean Embassy in Portugal to celebrate the 60th anniversary of the establishment of diplomatic relations between the two countries, with the aim of creating a video that would promote Korean food.

Our proposal went beyond a mere presentation of the dishes; we explained parts of Korean culture, such as beliefs and superstitions, through Hansik's gastronomy.

Through illustrations that come to life with simple animations, the less than 3-minute video explores more than 11 dishes and their peculiar meanings.