self:love 4$aleConceptual project
Art direction
Brand identity
self:love 4$ale is a brand focus in self love, regardless of the form in which it manifests itself.
It’s cheesy, cliché but important.Despite being a major topic of conversation these days in our current day to day lives, self-love is a daily and constant learning. This project was born from the creator’s own need to find her own forms of self-love.
Therefore, self:love 4$ale approaches self-love in a funny but also ironic way. If we reflect a little, nowadays everything is a business, everything is for sale for a certain price. So let’s love ourselves but have fun along the way.
